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Cerkl Insights

As your Cerkl Newsletters are delivered, it can be helpful to understand how your Subscribers are interacting with the Content they are presented with. These insights are tracked both for the specific pieces of Content and also from the perspective of the Subscribers in your Audience, allowing you to comprehend which Content is most effective and/or which Subscribers are the most active with their personalized Newsletters.

Content Insights

    $ curl --request GET 'api.cerkl.com/v3//content_insights' \
        --header 'Authorization: Bearer {ACCESS_TOKEN}'

Subscriber Insights

    $ curl --request GET 'api.cerkl.com/v3//subscriber_insights' \
        --header 'Authorization: Bearer {ACCESS_TOKEN}'

Subscriber Interests

As Subscribers interact with their Newsletters, Cerkl begins to understand which types of Content they are most interested in. For example, if you are consistently reading pieces about Engineering (and they are properly tagged as such), then your Subscriber profile will reflect that. Using our /subscriber/{subscriber_id}/subscriber_interest endpoint with a GET request will return the categories the Subscriber with id == subscriber_id is most interested in.

If our example Subscriber has an id of 1001, that request looks like this:

    $ curl --request GET 'api.cerkl.com/v3/subscriber/1001/subscriber_interest' \
        --header 'Authorization: Bearer {ACCESS_TOKEN}'